News – Martina Gregoriou

From Colic to Catnaps: Why Parents Are Raving About White Noise Machines

Of course, every baby is different. But there is one sleep tool has consistently stood out for families across the world - sound machines. From colicky newborns to energetic toddlers who resist naps. White noise for babies has helped thousands of parents find calm during even the most difficult sleep stretches.

News – Martina Gregoriou

Portable White Noise Machines for Babies: Sleep Support on the Go

When it comes to baby sleep, one thing is certain, consistency matters. Babies thrive on routines and familiar sleep cues. But daily life doesn’t always happen at home. Whether you’re visiting family, taking a weekend trip, or going on holiday, your baby still needs rest.

News – Dionne

How White Noise Sound Helps Your Baby Settle and Sleep

Struggling with night wakings? You’re not alone. This article explores why babies wake, how white noise can help them sleep better, and why Zello is a trusted choice for parents.

News – Martina Gregoriou

White Noise For Babies: Myths, Facts & Safety Tips

With any popular parenting tool, there are always a few misconceptions and myths. Is white noise safe? Will your baby become dependent?  In this guide, we’ll clear up common myths and show you how to safely use a white noise machine to help your baby, and you sleep better.

News – Martina Gregoriou

The Ultimate Baby Sleep Toolkit

Baby sleep is often inconsistent, and there’s no single solution that works for everyone. However, building a solid and comforting sleep routine using the right tools can make a huge difference.

News – Martina Gregoriou

Why Babies Sleep Better with Consistent Sound Cues

Helping a baby sleep well can sometimes feel like an impossible task. One night they drift off without fuss, and the next they wake every hour. From sudden noises to teething and growth spurts, many things can interrupt your baby’s sleep. But one of the most helpful and research-backed ways to improve rest is surprisingly simple, consistent white noise sound. Whether you're getting your newborn to sleep at home or on the go, a portable white noise machine can make things much easier. In this guide, we’ll show you how using the same sound each time your baby sleeps, can help your baby sleep soundly. And why a white noise machine is a great addition to your routine! What Are Audio Associations and Why Do They Matter? Babies, like adults, learn through association. Over time, babies learn to connect certain things, like hearing the same sound, with sleep. That familiar sound helps them know it’s time to rest. We call these sleep associations, like when babies hear a lullaby or cuddle a blanket before bed. White noise for babies acts as a strong audio cue. When the same soothing sound plays before each nap or bedtime, babies begin to link that sound with sleep. Over time, it sends a clear message: it’s time to relax and close your eyes. This is especially helpful during teething, regressions, or travel. A familiar white noise sound provides comfort in unfamiliar situations. How White Noise Helps Baby Sleep A baby’s sleep cycle is lighter and shorter than an adult’s, which makes them more prone to waking. Even small noises, a creaking floor, voices in the next room, or traffic outside, can disrupt their rest. That’s where a white noise machine for sleep helps. It plays a gentle, steady sound that blocks out sudden noises and brings back the calming, womb-like environment your baby knew before birth. When used consistently, a white noise machine for sleeping can help babies: Fall asleep more quickly Sleep for longer stretches Avoid being startled awake Settle more easily during naps and bedtimes Stay calm in noisy or unfamiliar environments Zello designed its white noise sound machine to help your baby sleep better from day one through toddlerhood. We support your family’s sleep at every stage. Why Consistency Is Important The key to making white noise for sleeping truly effective is using it consistently. By playing the same sound every time your baby sleeps, you build a strong link between that sound and the act of falling asleep. It becomes part of the bedtime routine, just like a bath or story. Over time, the white noise machine sound works as a powerful sleep cue, helping your baby transition into rest more easily. This routine also works when you’re away from home. When your baby hears the same white noise sound in a new place, it creates a sense of comfort and makes the space feel familiar. A travel sound machine, like our portable models, helps babies settle faster in hotels, guest rooms, or even prams. Pairing White Noise with a Comforting Sleep Environment For even better results, combine white noise with other soothing sleep elements. Think of it as building a calming bedtime space, not just blocking sound. Use a soft night light to avoid bright lighting that can disrupt melatonin production. Stick to a simple bedtime routine like a feed, cuddle, then turning on the white noise machine. This helps your baby feel safe and relaxed. You can also adjust the volume settings depending on your baby’s room size. A consistent, gentle level is best, not too loud, but loud enough to mask outside noise. Some Zello machines offer ambient tones, fan sounds, and natural sounds, giving you sound options to find what works best for your baby. Introducing the Zello Sound Machine Range Here at Zello, we make a range of sound machines built to fit real-life parenting. These machines are stylish, portable, and practical, built to meet the real-life needs of families. Our portable sound machines are compact but powerful enough to help your baby sleep wherever you are. At home, on car seats, or even in a noisy cafe, Zello keeps your little one’s routine on track. While we designed Zello for babies, adults love it too. Our machines general use, hotel stays, or even as a white noise machine for office use, helping you block out distractions and stay focused. Tips for Using White Noise If you're just starting out with white noise, here are a few tips for using: Start early: Introduce white noise for babies as part of the bedtime routine from the newborn stage Keep it simple: Use steady, loop-free sounds without music or voices Mind the volume: Set it to a gentle level — about the volume of a soft shower Stick with it: Use the same sound for every nap and bedtime to strengthen the sleep association Zello machines are designed to be safe, easy to use with one hand in low light, and effective from birth. Why Zello Is a Trusted Choice At Zello, the goal is simple: to help families sleep better. Our white noise machines for sleeping are compact, easy to recharge, and look great in any room. Our machines play calming sounds like fan noise, shushing, and soft nature sounds. We’ve tested each one to help relax and soothe babies. We design every Zello machine to make life easier for real parents. They have long battery life, simple volume controls, different sound options, and are easy to use. Whether you're creating a calm sleep environment at home or managing sleep on the go, Zello offers a sleep aid you can trust. In 2024, Loved by Parents awarded us the Gold Award for Best Sleep Aid, and we’re so proud to be recognised for helping babies and parents sleep better! Helping your baby sleep well takes patience, consistency, and the right tools. A reliable white noise sound machine makes a powerful difference, especially when used as part of your routine, day and night. White noise is more than background noise! It creates a familiar sleep space and works as a strong sleep cue to encourage sleep patterns. It helps your newborn baby feel calm, fall asleep faster, and settle more easily, even when you’re not at home. A calm, comfy sleep environment makes white noise even more effective - see our guide here for simple tips to get it just right.

News – Martina Gregoriou

The Science Behind Baby Sleep Cycles: White Noise For Babies

Understanding baby sleep can often feel like trying to solve a puzzle. Some nights your baby sleeps peacefully, and other nights they’re wide awake every hour. Many parents wonder what they’re doing wrong, but the truth is that baby sleep is different from adult sleep. It all comes down to biology, and once you understand it, you can make small changes that help your baby sleep better. A white noise machine is a simple, effective tool that helps support healthy sleep. It works with your baby’s natural sleep patterns and helps create a calmer night for the whole family. What Makes Baby Sleep So Unique? Most adults have sleep cycles that last about 90 minutes, but babies have much shorter cycles — around 45 to 50 minutes. During each cycle, babies move between light and deep sleep stages. They also spend more time in a phase called active sleep, which is similar to REM (rapid eye movement) sleep in adults. In active sleep, babies may twitch, make noises, or even cry out briefly. This is completely normal. However, babies often wake briefly at the end of each cycle. If they can’t settle themselves back to sleep, they may call out for comfort. This is where white noise machine sound can be incredibly helpful. A consistent white noise sound creates a calming background environment that helps babies feel secure and relaxed. This comfort helps them fall back to sleep on their own, so parents don’t have to step in as often. Because babies’ sleep cycles are so light and sensitive, even the smallest sounds, like footsteps, a closing door, or distant voices can disturb them. That’s why creating a consistent, familiar sleep environment matters so much. A white noise machine not only supports better sleep but also helps build a routine your baby can count on. How White Noise Helps With Sleep Transitions Before birth, babies are used to a world filled with constant sound — the mother’s heartbeat, the movement of blood, and external muffled noises. After birth, the quiet of a nursery can feel strange and uncomfortable to a baby. A white noise sound machine recreates that womb-like environment. It masks sudden noises like barking dogs, creaking floors, or traffic, helping babies move through sleep cycles with fewer disruptions. Over time, white noise for babies becomes a familiar sleep cue, making it easier to fall and stay asleep. By smoothing transitions between sleep cycles, white noise for sleeping helps babies establish healthier rest patterns. Zello’s Infant White Noise Machine: Made for Modern Families Zello offers an infant noise machine designed specifically for today’s parents. With no screens or bright lights, it’s ideal for use at night when you want to avoid waking your baby with unnecessary stimulation. We packed the machine with calming sounds, from gentle fan hums to heartbeat rhythms and soft nature tones. We carefully selected every sound to soothe your baby and support better sleep. As it's a portable sound machine, you can use it anywhere! In the nursery, on a walk in the pram, or while staying overnight at a family member’s house. You don’t need Wi-Fi, apps, or screens to use a Zello white noise machine, just press a button and let your baby relax. Why YouTube White Noise Isn’t the Best Option Some parents begin by using YouTube white noise videos, especially in the early weeks. These might work in the short term, but they also have a few downsides. Advertisements may play at any time, disrupting sleep Devices emit blue light, which interferes with healthy sleep patterns Phones and tablets may overheat or lose battery Notifications or internet issues can interrupt playback It requires keeping a screen near your baby, which is not recommended Zello white noise machines avoid these issues! How White Noise Supports Healthy Sleep Habits Babies thrive on routine. When you use a white noise machine for sleeping consistently, it becomes part of your baby’s daily rhythm. You can include it in your bedtime routine after a warm bath, during a feed, or while settling your baby into their crib. Using white noise for babies at both nap time and bedtime builds strong sleep associations. Even when you’re away from home, that familiar sound can make a new room feel more comfortable and help your baby sleep better. Many parents find that a white noise sound machine makes bedtime easier, helps their baby nap better, and improves overall sleep. White noise also helps signal to your baby that it's time to rest. Over time, the sound becomes a familiar cue that tells their body to wind down. This can be especially helpful during fussy evenings or sleep regressions. Safety Tips for Using White Noise To get the most out of your infant noise machine and ensure it’s used safely, follow these simple tips: Keep the volume low — about as loud as a gentle shower Choose steady, loop-free sounds with no abrupt changes Use it only during sleep times, not during play or feeding Reduce usage gradually as your baby becomes an independent sleeper Following these guidelines ensures that white noise for sleeping remains a supportive and healthy part of your child’s routine. A Smart and Thoughtful Gift for Families If you’re a new parent, or shopping for someone who is, a white noise machine makes a thoughtful and practical gift. Our range of white noise machines for babies uses safe materials, simple design, and dependable features. With long battery life, easy sound options, and no need for Wi-Fi, it’s a flexible and useful device. Families trust our devices, science backs them and specialists recommend them! This makes our machines some of the best white noise machines for newborns available today. Understanding how babies sleep is the first step toward helping your whole family rest better. A white noise machine covers up unwanted noise, making it easier for babies to sleep longer and more peacefully. At Zello, we create our white noise machines for real-life parenting. If you’re a new parent or searching for a useful gift, a portable white noise machine from Zello is a smart, reliable choice. Sleep can be tough in the early months, but the right tools make a huge difference! Help your baby sleep better, grow healthier, and give yourself the calm, quiet nights you’ve been hoping for. Our machines are compact, easy to use, and full of helpful features like soothing sounds, gentle night lights, and long battery life. You can take them anywhere, from the nursery to the car seat, to a weekend away. Zello is the perfect sleep aid and helps you build the perfect sleep environment no matter where you are. Zello is here to support your family’s sleep every step of the way!

News – Martina Gregoriou

The No.1 Baby Gift For New Parents: A White Noise Machine

When thinking of what to get for new parents, practical items are often the best. One of the most recommended gifts today is a white noise machine. White noise for babies is one of the most practical presents you can give.

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How White Noise Can Help Your Baby Sleep Through the Night

Here at Zello, we know that sleep — or the lack of it — is one of the hardest parts of being a new parent. If your baby wakes up often or struggles to stay asleep at night, you are not alone. Many families go through the same challenge. That’s why more and more parents are turning to white noise to help their babies sleep better!

News – Martina Gregoriou

The Benefits of Red Light and White Noise

At Zello, we know that better sleep changes everything, especially for families with babies. That’s why we made the Zello Portable Pro White Noise Machine. It’s a small, natural sleep aid with gentle sounds and soft red light to help your baby sleep longer and more peacefully.

News – Martina Gregoriou

New Parent’s Survival Guide to Sleep

Let’s be honest - navigating newborn sleep is not for the faint hearted. Between the constant night feeds and early wake ups, the exhaustion can feel completely overwhelming. It's isn't a surprise that sleep deprivation is used as a form of torture! But believe us, it doesn't have to be like this.

News – Martina Gregoriou

Is White Noise Safe for Babies? What the Experts Say

At Zello, we know how important sleep is for the whole family. A good night’s sleep is essential for both babies and parents. That’s why we create safe, soothing, and parent-approved white noise machines for babies, newborns, infants, and adults. But is white noise actually safe for newborns? Let’s dive into what the experts say—and how to use it safely and effectively.

News – Martina Gregoriou

Creating the Perfect Sleep Environment for Your Baby

At Zello, we know that every parent wants to give their baby the best possible start and that begins with good sleep. A well-rested baby is a happier baby. If you can create the right sleep environment, this will play an important role in supporting their circadian rhythm. Based on expert advice, here are our top 5 tips for creating the perfect sleep environment for your baby. As well as how white noise can be a game-changer for your little one’s rest.

News – Charlotte Hillyard

Why I Recommend White Noise As An Infant Sleep Specialist

In conclusion, white noise is an excellent tool to help both babies and parents get better sleep. It creates a soothing, steady background sound that helps mask disruptive noises like barking dogs, noisy siblings, or street traffic. By reducing these interruptions, white noise can help babies sleep soundly throughout the night.

News – Martina Gregoriou

Building Better Bedtimes: Join Our Free Webinar Sponsored by Zello

Are you a parent of a young child aged between 12 months and 5 years? Do youdream of easier, more peaceful bedtimes? We’re excited to announce a specialfree webinar, hosted by The Sleep Charity, and sponsored by Zello.

News – Martina Gregoriou

Are White Noise Machines Good For Babies?

For many parents, a white noise machine becomes a must-have part of their bedtime routine - and for good reason. Whether it’s calming a fussy newborn or blocking out household noise during daytime naps, the benefits are clear. As long as it’s used safely and at a gentle volume, white noise can be a simple but effective sleep aid. It helps your baby fall asleep faster and sleep soundly, so both of you can enjoy the restful sleep you deserve.

News – George Quin

Which Is Better For Sleep? White Noise, Brown Noise or Pink Noise?

You might already be familiar with white noise, a steady, ambient sound that helps block out background noise. But did you know that there are other types of noise, like pink noise and brown noise, that can offer different benefits? Each type of noise has its own unique sound and qualities, giving them a go might just be the key to unlocking the best night’s sleep for you. Let’s take a closer look at how each can help you relax and drift off.

News – Martina Gregoriou

Is Red Light Good For Sleeping?

Red light is a real game-changer when it comes to helping your little one drift off peacefully and stay asleep for longer. Soft amber and red tones have special properties that make them ideal for the bedtime routine.